Aligning to Drive Value for Physicians & Patients
We empower independent doctors to accelerate and excel in value-based care while delivering an unparalleled patient experience. Our strategic partnership with Novant Health Enterprises offers physicians an innovative alternative that promotes clinical integration and autonomy. This unique alignment model includes physician-led governance, best-in-class technology, and support for payer contracting, revenue cycle management, and practice management solutions to enable care teams and patients to thrive.
Privia Medical Group — North Carolina
Jody Morris is the Co-President of Privia Medical Group – North Carolina. He brings more than 27 years of healthcare leadership experience, focusing on value-based care operations, payer contracting, strategic growth, physician practice operations management, and hospital operations management.
Prior to Privia, Jody served as Vice President of Physician Services and the Clinically Integrated Network (CIN) at Novant Health. In this role, Jody developed, launched, and lead the operations of a new CIN within Novant Health, which now includes over 4,000 employed and private practice physicians and advanced practice providers. Jody also led ChoiceHealth, Inc, a subsidiary of Novant Health that offers messenger model payer contracting and NCQA accredited delegated credentialing services to independent practitioners in a three-state region.
Jody previously served as the Vice President and COO of the Triangle Market for Novant Health, leading operations for both an acute care hospital and the Novant Health Medical practices located in the Raleigh/Durham area of North Carolina. In addition, Jody also worked for over 6 years as the Director of Managed Care for Novant Medical Group, leading the payer contracting strategy and negotiations on behalf of all providers employed by Novant Medical Group.
Jody holds a Bachelor of Arts in Economics and Political Science from the University of North Carolina at Chapel Hill and earned a Master of Business Administration from Appalachian State University.
Why Partner With Privia?
Physician Autonomy & Freedom
Improve care and reduce costs while remaining independent. When you partner with us, you continue to own, manage, and operate your practice while backed by our powerful suite of services. There’s no buy-in, buy-out, or restrictive covenant.
Transition To Value-Based Care
Perform better financially and remain viable as an independent practice. Our tools and payer relations support enhanced fee-for-service contracts while transitioning to rewarding value-based care models.
Better Patient Experience & Outcomes
Optimize the patient experience with convenient, cutting-edge tools designed to increase engagement. We help nurture the patient-provider relationship so patients receive the right care at the right place.
Leading Operational Support
Enjoy a heightened provider experience by focusing on high-quality, cost-efficient patient care, not administrative work. Our talented teams analyze complex regulations, policies, and data, then deliver actionable insights so you can dedicate more time to your patients.
The ability to maintain physician independence while accessing Privia’s turn-key practice management and population health solutions across all patient populations and payment models enable Novant to extend our commitment to high-quality, patient-centered care in transforming healthcare throughout North Carolina.
Partnering to Promote Long-Term Value
Our strategic partnership with Novant Health Enterprises, a division of Novant Health, a nationally recognized not-for-profit health system, equips care teams with data-driven insights and interoperable tools that help decrease administrative burden so providers can focus on patients. Together, we will continue our shared mission of improving access, affordability, and care quality for patients. We strive to achieve balanced growth by optimizing outcomes, boosting performance, and reducing costs across the continuum of value-based care, now and in the years to come.